Wednesday, 11 March 2015

What $4,595 ‘glass slippers’ say about Disney’s princess sales machine

When Disney recently unveiled merchandise for its new live-action “Cinderella,” the usual girls’ dolls and dresses were joined by princess-worthy fare tailored to a notably different market: women.

A $599.95 “I Have Arrived” Cinderella-collection crystal necklace on the home-shopping network HSN. A $75 pair of “Cinderella and Prince Charming” champagne flutes. Even a $4,595 pair of “glass slippers,” designed by luxury fashion brand Jimmy Choo for boutiques in New York, Paris and Milan, reports Washington Post, continued

No comments:

LinkWithin

Related Posts Plugin for WordPress, Blogger...